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2006-08-21 -- Design is one of life's greatest oxymorons. Design is an art form, but the craft must be learned or, at least, techniques in the craft perfected. Then, when it is mastered, it becomes a true art form -something that can be manipulated by the designer and formed into his own innovation. But to create things that are truly innovative, one cannot limit oneself creatively, or they are not creating something new, but simply re-creating or copying. Thus, the oxymoron comes to life in that you must know the rules to be able to successfully break them.
This is what separates awe-inspiring designers from mainstream designers. One re-creates what he or she has been taught; the other allows their imagination to generate a totally new, innovative creation of design.
About this Author
We are a comprehensive design firm/animation house creating a modern renaissance on the basis of innovation, deriving inspiration from nature to generate fluid motion. We specialize in 3D animation, GUI, corporate identity, Web design, illustration, collateral design and copywriting. www.organistudios.com
