Main Street Inn Bed and Breakfast

Our client wanted a small colour ad in the paper to reflect a sample of their menu, promote their patio, list the business hours and look lively and fresh. They wanted to emphasize to newspaper readers, that the place is happening and busy with the summer patio. The ad was 5x7, so it was challenging to incorporate all that info in a small space and make it look inviting. The Bed in Breakfast, Main Street Inn, is also situated in an old Victorian home, but rather then attract all the seniors, they wanted it to look appealing to a younger demographic as well, so we chose to go with the more playful colour orange. Apparently it helped to generate new clients - so the campaign worked!