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Graphic Design Award: Winner

The Following Entry has Won the DesignFirms™ June 2015 Graphic Design Award

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The Harbour Barber identity.

Design by: Paul Williams

This was an identity design job that grew into a comprehensive roll-out once the client saw the potential of the brand essence that I had envisioned. The Harbour Barber is a fun brand that utilises copywriting that amusingly reassures men that personal grooming is nothing to fear.

The welcome begins with a beer as they sit in the barber's chair. The brand reiterates the old school service received at the barbershop through it's retro design, such as the funky service menu - complete with funny mock classified ads. The sleekness of the design balances the customer's sense that the operation is a highly competent one that will leave them looking slick and feeling pampered - without compromising their manliness in any way!

Collateral included: Identity design, stationary, iconography, gift cards, signage, website, menus, copywriting, photo shoot, digital & print ad templates, posters, flyers and VSG. All design and photography was completed by myself.

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