Projects
Jobs
Classifieds
Consultation
Knowledge Base
Support Ticket
Live ChatTo Flash Or Not To Flash? What Can Ruin Your Ecommerce Website Design?
Submitted on Thu, Sep 15th, 2011 4:40 am
Ecommerce website design that’s too clever Put yourself in the customer’s position. That’s probably easier than you think – consider the last time you visited an online retail site. What did you like? Did you like the fact that it was clearly laid out, easy to navigate and the buying process was quick and simple? Or did you like the fancy background, the intrusive flash or the promotional video that overlaid your shop front and took ages to load? Overcomplicated ecommerce website design is a sure way to encourage customers to bounce over to eBay or a rival site. A site has to be eye-catching and interesting, but overdo it and you’ll simply annoy your customers. Website design that’s not clever enough So keep it simple, right? Well, yes, simple but not boring. Tempt your customers in with fresh content, special offers and online features that will engage them rather than swamp their experience with unnecessary features. Make the experience one that encourages browsing (the best way to get people to impulse buy) but inevitably leads to a sale. Guide them through the process gently but firmly, keeping them interested all the way through. If your ecommerce site is part of your business website, make sure there’s a clear definition between the online retail section and the rest of the site. Clickthroughs across the site all leading to your retail section help to guide the casual user through the maze of home pages and ‘about us’ sections that act as a jumping off point for the real business of the site - selling your products. Ecommerce website design that doesn’t market itself The best ecommerce website design is useless if nobody knows you’re there. You know all about SEO for a standard website, so don’t forget about it for your ecommerce site. If you’re not sure how to do that, then it’s time to call in an expert. An experienced e-commerce website design expert will be able to take an objective look at your site and guide you down more profitable paths. Have you considered your demographic? Is your site suitable for mobile browsers or is there too much cluttering up the page for small screen users? The mobile market is one that is growing rapidly, meaning that anyone with an ecommerce site has to consider both fixed base users (those browsing on desktop PCs and laptops) and those who are browsing on the move with smart phones and Blackberrys. Can your site cater to both types of users? Is your website Twitter-friendly or being ‘friended’ on Facebook by lots of potential customers? These are all elements of ecommerce website design that need to be taken into consideration. It’s not just how it looks that matters, it’s how it functions, the user experience and of course, converting clicks into sales. © dotCommerce – ecommerce website design at http://www.dotcommerce.co.uk Continue Reading
For further information on ecommerce website visit us at http://www.dotcommerce.co.uk
Elite Firms
Top Web Designers
- Unifusion Web Design
- Lounge Lizard Top Design Firm
- Web Design, Flash, Animation
- Award Winning Web Design
- Free Quote & Website Report
- Logo Design
- Animated Explainer Video
- Glide Interactive
- Progress Technologies
Directory Sponsors
Write for Us
Are you a creative genius? Do you want to share your gift with others and enjoy recognition as an industry leading author? Write for us and get your voice heard.
Premiere Agencies - Highly Recommended by DesignFirms
Green Front Elevation Ideas by Architects Bangalore
Why not make every day an earth day and accentuate your world for better living? As leading...
Prepare for Successful PPC Campaigns Before You Pay for a Single Click
As a PPC management company, we are often called upon to "fix" PPC campaigns that are not...
The Rise of Mobile eCommerce
As more and more internet users surf the web on mobile devices, they also shop more online. The...
Architects Bangalore | Bangalore Architects | Architect from BangaloreAshwin Architects Bangalore
Looking for cost savings in electricity bills and reducing your carbon footprint? Read this case...
$5,000 - $10,000 Lead: Minimal, Responsive Content Rich Website Needed
MINIMALIST DESIGN. THIS IS A NEWSLETTER. BASIC PATTERN: PLAIN OR SIMPLE TEXTURED SURFACE. THEME...
Featured Firm of the Week: Seller's Bay
We can turn you dream into a website, if you have the budget we have the ability to build and...
©2003-2013 DesignFirms™, All Rights Reserved.
A professional web design, mobile development and marketing company directory.
Directory | Get a Quote | Leads | Jobs | Calculator | Reviews | Portfolios | Design Awards | Blogs | Articles
Web Design | Web Development | Application Development | Graphic Design | Logo Design | Website Marketing | Search Engine Optimization | Web Hosting
Page Generated in 1.34 seconds
