About Kulwant Advisory

Integrated web design & online marketing unit, using internet to connect users and service providers to consume a product/service.
Our specialty lies in providing timely and cost-effective solutions.

Kulwant is a digital marketing services company, which uses the integrated brand approach and focuses in strategic planning and development of marketing and communication road map. With its footprint within Eastern Africa, it recognizes the local knowledge and the need for global visibility.

Our strength lies in accessing the needs, researching the industry and coming out with solutions benchmarking them against the best practices. Unlike other companies, we don’t believe in just developing a website. We believe on optimizing the marketing investment by the client by maximizing on the ROI value. Kulwant has a pool of experts in house and external who are called upon to provide their expertise for maximizing the ROI.

We are amongst the few taking the lead in providing the Integrated Marketing Communication (IMC) program in the region.

Service Portfolio

Strategy:
Digital Brand Development, Naming, Online Brand Architecture, Online Brand positioning, New Product Development, Trademark Law

Design:
Corporate identity, visual language, print and collateral systems, packaging

Communication:
Marketing campaigns, Brand campaigns

Research:
Market Trends, Best practices.

Advertising & PR:
Media planning and buying, Print Ad design, Online PR.

Digital Marketing:
Corporate websites, Brand websites, flash animation and programming, Banner ads, Newsletter campaign, Content Management Systems, Pay Per Click(PPC) Advertising, Search Engine registration (SER), Search Engine optimization (SEO),Multimedia CD, Website analytics.

Resources
Our team consists of marketing focused Project Managers, Copywriters, User experience architects, Programmers, Graphic designers, Copywriters, Web developers, Art directors, Media planners, Brand strategists.

In a rapidly changing environment you need the expertise of specialist with the ability to work across all aspects of media. Our people are experienced in areas of branding and interactive media and constantly research new developments in the market.

We are flexible and happy to get involved with your branding and digital projects on many different levels, whether you are in the B2B or B2C sector.

Founder
Ravinder Paul Singh - Strategy
Ravinder, an English Literature graduate with an Engineering Diploma, is an e-brand strategist with a working experience across Africa, in countries such as Malawi, Kenya, Tanzania, Zanzibar and Zambia. Ravinder has consulted as analyst and researcher for some of the leading brands in Africa.

Ravinder Analysis and research portfolio has included Celtel, Total Kenya, East African Breweries, Tanzania Cigarette Co., Kenya Power & Lighting co., Wellcome Trust and Africa Child Policy Forum through his consultancy contract with a leading Research Organization in Kenya. In employment, Ravinder Headed the Business Development for one of East Africa’s top web marketing agency – 3MICE Interactive, where he created, developed and managed online strategies for Coca-Cola, Transparency International, the Central Bank of Kenya, ZIFF (Zanzibar International Film Festival, Standard Chartered Bank, Nu-Metro Cinema, National Council of Law Reports to name a few.

Ravinder is currently the CEO and founder of Kulwant Kenya, a web strategy outfit providing corporate strategy with core emphasis on online medium. He is on survey panel of Penn Schoen and Berland Associates, an online research company, panelist of EIU (Economist Intelligence Unit), member of Society of Industry Leaders and also sits on the board of Nairobits.

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