The Sanlam Investment Management South Afica challenge is an annual inter-corporate competition. Companies throughout South Africa participate making this one of the most anticipated events on the business calendar. The event is part of the global intelligent sport concept, a unique approach on business development that has events all over the world including: Australia, Europe, America and Canada.. Variously described as the Ultimate Corporate Adventure, The Challenge of a lifetime or simply a life changing experience, the Sanlam Investment Management South African Challenge provides leading companies from all over South a chance to compete against each other in a multi sport event, combining the thrills of adventure sport with real business competition. It is an adrenalin fueled adventure, with the primary aim of creating high performance teams for business. In order to increase web presence and engage a wider audience, PlusDigital was approached to provide and implement an online marketing strategy. The website incorporates online video, image slideshows and sliding banners to communicate the energy and excitement of the event, whilst an easy to use interface makes for an intuitive user experience.
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